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Worried about the reputation of your local online business? Wondering how to better meet customer expectations and get closer to five stars? Online reviews can make or break your business – especially in the smartphone age with research along the way. On June 8, I moderated a webinar with Marc Hansen, Senior Director of Revenue…
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People who specialize in the field of SEO have a wide range of tools and forms of analysis that they can implement, but despite the fact that this is the case some of these techniques are less favored than others. A Twitter user named Brodie Clark conducted a survey about a year ago asking SEO…
The Benefits of SEO for Cannabis Businesses and How to Get Started
Search engine optimization (SEO) is the process of optimizing your website to rank higher in search engine results. It is an integral part of digital marketing and can help your business achieve a lot. Among the benefits are acquiring more potential customers, gaining brand awareness and credibility, and boosting your business overall. For cannabis businesses,…

How to learn SEO locally: Skills, Reading and Classes
Local SEO is a smart skill to master, especially if you have a local business. All local businesses – from lawyers to restaurants to retail stores to beauty salons – can benefit from local SEO. For what? Because Google is one of the main platforms that people use to find local businesses. Whether you’re doing…

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