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Google Business Profile is a free feature from Google that allows business owners to manage their online presence through the search engine and its growing portfolio of utilities, including Google Maps. Experienced SEO professionals use Google Business Profiles to leverage a location-based strategy. Creating a Google Business Profile is the first step to local search…
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When it comes to local SEO, there is a lot of noise. From the latest industry buzz to the nuances of a specific website, a list-making guide can quickly become inundated with tasks that don’t consider the big picture. However, none of these jobs will hurt if you ignore the competitors. A competitive analysis for…
12 Essential On-Page SEO Factors You Need to Know
Have you ever played Tetris? If so, you probably remember how there was no right way to “beat” the game. It basically just got faster and faster with each level. In some ways, search engine optimization (SEO) is the same. Not that it has a flashy 8-bit soundtrack or that it rewrites your dreams, but…