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What hoteliers should know about Google’s latest (August 2022) update | By David Scott
Google recently launched (August 2022) a “helpful content update” to encourage more people-focused content. Because of this shake-up, many search rankings have changed and will continue to do so for weeks to come. What has changed? Google doesn’t want people to game the system and just produce content to rank well on search engines, they…
Local SEO Results: What To Expect From Your Agency
Effective location-based SEO (local SEO) can have a substantial impact on the success of your digital marketing comparable to any other core marketing. For a business that has a physical location, or many business facilities to optimize, the value of dominating your local space online cannot be underestimated. The same can be said for companies…