How do you calculate ROI for search ads? To calculate ROI, take the revenue from your ads and listings, subtract your overhead costs, and divide by your overhead costs: ROI = (Revenue – Cost of Goods Sold) / Cost of Goods Sold. What is a good Google Ads ROI? What are the strong results of…
Worried about the reputation of your local online business? Wondering how to better meet customer expectations and get closer to five stars? Online reviews can make or break your business – especially in the smartphone age with research along the way. On June 8, I moderated a webinar with Marc Hansen, Senior Director of Revenue…
The Boise SEO Directory launches in January to help local Boise, Idaho businesses find the best SEO outsourcing agency for online branding and business growth. Boise, Idaho – Boise SEO Directory is pleased to announce the launch of its new website providing a comprehensive list of local search engine optimization service companies in Boise, Idaho….
Is it free to create a Business Profile on Google? Is a Business Profile on Google free? Yes, it’s free to create your Business Profile on Google. Create your profile for free, and you can manage your business from Google Search and Maps to start reaching more customers. How do I create a free Google…
What are the 4 P’s of online marketing? (Exposed marketing strategy) The four Ps are product, price, place, and promotion. They are examples of the âmarketing mix,â or the combination of tools and methods that marketers use to achieve their marketing objectives. What are the 4ps of online marketing? The four Ps of marketingâ product,…