Are you interested in marketing your business to the right people? Sometimes that’s all it takes for a business to flourish, as you can’t expect a company to experience success if no one knows it exists. The problem comes with the direction of marketing, as there are a number of ways to market a company….
Getting backlinks is like exercising regularly. It is time-consuming, and the results are not immediate, but a daily workout contributes to your long-term health. Likewise, regular work on a solid backlink profile builds authority for your website and contributes to organic ranking growth. In local SEO, getting backlinks is particularly challenging. Small businesses often do…
In a sector as large as the restaurant industry, digital marketing is becoming a crucial tool to stand out from the crowd, especially as Q4 approaches. Between holiday get-togethers, year-end corporate get-togethers, and out-of-town dinners with loved ones, it’s imperative for restaurant brands to take care of their online presence to maximize the season ahead….
Internet search is most often the starting point in the local consumer’s search for products and services nearby. In fact, 78% use the internet to find information about local businesses in their area more than once a week – and 21% search local every day, according to BrightLocal’s latest local consumer survey. You need to…
What is search engine marketing vs SEO? What is SEO vs SMO vs SEM? So let’s start with a quick explanation of each: SEO stands for search engine optimization. SEM stands for search engine marketing. SMO stands for social media optimization. What is the difference between marketing and search engine marketing? SEO focuses on the…