Over the past several years, psychology has attracted a lot of interest outside of academic circles. With one of its main sectors, economics, now influencing the strategies of the largest companies in the world, it is not surprising that many people pay attention to its supporters. Indeed, books such as Dan Ariely’s Predictably Irrational have…
Why is local SEO important? Local SEO is a search engine optimization (SEO) strategy that helps your business be more visible in local Google search results. Any business that has a physical location or serves a geographic area can benefit from local SEO. What are the benefits of local SEO? Local SEO is a powerful…
Internet optimization gives every business a better chance for success. If you’re a dental practice owner, you may not have thought about how your online presence affects the operations of your business. After all, you offer a service that is absolutely necessary for life in our part of the world. However, it’s still cruel out…